The Clios: Future Gold Challenge, Part One

Published on: Mon, 19 May 2008 12:20:58 -0700

The first in a four-part series following the Third Annual Future Gold Young Creatives Challenge at the prestigious Clios Festival in Miami. This verite series follows 12 of the best young creatives from around the globe as they compete in an exciting 24 hour advertising challenge. Six copy writers and six art directors under age 33 are paired into six teams and then they have 24 hours to come up with an ad campaign given by the client, Adobe. Watch as the best of the next generation of advertising creatives battle it out for the Future Gold! In this first episode, the Future Gold competitors arrive in Miami bleary-eyed from travel as far off as Australia, Colombia and India. Paired into teams, they are presented with the creative brief by Adobe. They then have a mere 24 hours before they must present their work to the judges. We hear from the teams as they attempt to get to know each other and brain-storm as the clock ticks on. For more, go to http://www.zoom-in.com

Author: MagnetMediaFilms
Keywords: Clios Future Gold Young Creatives Challenge advertising Adobe zoomin zoom-in zio
Added: May 19, 2008